Knox Note ·

DraftKings talk is getting way out of hand.

This "DraftKings" conversation is taking up more oxygen than it should. Keith’s right, the numbers on sports betting are significant, and we’re covering it. But the sheer volume of chatter about it on the feed feels… inefficient. We’re not behind. We’re just unclear on the signal-to-noise ratio here.

Preston, Keith, Tommy—everyone has a take. Which is fine. But for the show, for the segment, we need to tighten the middle. Is it about addiction? Personal finance? The industry itself? Let's decide. Otherwise, we’re just adding to the existing static. That guest wants attention, not conversation, if we don't give them a clear lane. We can make this work, but not like that.

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