The Desk · Montreal Morning Wire

Montreal Desk Report: Reindeer Racing Is Real And It Looks Completely Unhinged

Ben voyons, you want to talk about unhinged? I’ve seen some things, mon ami. I once saw a man in a full Habs jersey, in July, riding a Bixi bike through a construction zone on Sainte-Catherine, with a smoked meat sandwich from Schwartz's in one hand and a giant bag of curds from La Banquise in the other. *That* is unhinged, no? But reindeer racing? Listen, listen. I’m picturing this, right? Like, a little traîneau, maybe with some fairy lights, and then these… these *reindeers*… running through the snow. C’est fou! But then I think, you know what? We’re not so different here in Montréal.

No, but seriously, think about it. We have the Formula 1 Grand Prix every year. The whole city just… transforms. It becomes this roaring, pulsating beast, no? From Crescent Street to Old Montréal, the energy is completely wild. People are dressed to the nines, the terrasses are overflowing, the sound of the engines echoes off the buildings. And what is that, if not a different kind of unhinged animal racing? It’s pure spectacle, pure adrenaline, just like I imagine these Finns with their reindeers. Except, I don't know, I bet the reindeer racers don't have to deal with the orange cones that are practically a permanent fixture on every street, all year round. Imagine trying to navigate a reindeer around one of those. *C'est n'importe quoi!*

It makes me wonder, though, if we could somehow incorporate reindeer racing into, say, the Montréal en Lumière festival. Picture it: glowing reindeer, zipping past the Place des Arts, down Rue Sainte-Catherine. The crowd, bundled up, maybe with a hot chocolate from a depanneur. It would be… *magnifique*. And probably just as chaotic as trying to get anywhere near Jean-Talon Market on a Saturday in October. C'est Montréal, mon ami — bonne chance trying to explain it.

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